The subscription video-on-demand service Netflix is now the third biggest broadcaster in the U.S. #filmmaking That’s according to data released today by online video advertising company Alphonso. With Netflix’s current growth rate and its momentum, it will be the biggest broadcaster in the U.S. by next year.
The post has other bad news for traditional broadcasters: The audience for linear TV is down 15 percent year-over-year, which Alphonso calls the biggest decline ever in a single year for broadcast and pay TV.
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